You’re building a tablet app, and you need to make decisions on what platforms to support. Here’s how to pick the tablet platform that’s right for you … and will result in the most sales of your app.
The choices are well-known:
The acknowledged market leader for scale and monetization
The strong contender for second place, but with fragmentation concerns
Android under the skin, but walled off by Amazon, with its own app store
The dark horse: an intriguing option, but scale and penetration are open questions
The dead horse?
The one ring to rule them all … but perhaps a little lost in a deep cave in the Misty Mountains
For some people, the choice might be obvious. But sometimes there can be market advantages to targeting a less-obvious platform. Let’s look at the alternatives.
Why you would…
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